Rene Furterer Hair Line Is back at the Lounge! Come on down and try some today! Real Plants, real performance. Discover Naturally beautiful hair from roots to ends!

London fashion week just ended and the new clothing fashions won’t hit the streets until October 2012!!! Kevin Murphy is ahead of the game and released his “Colour Bugs” earlier this month! It’s all the new rage on the fashionable streets of London and with celebrities alike. Kevin is realized that Coral, Pink and Purple are not only fashionable but selling nearly faster than he can produce them down in Australia! New “Colour Bug” colors due to come out any time now, we have gotten confirmation on Blues and Greens that will be hitting the streets A.S.A.P. From an L.A. rep!!! Lets get the streets of Santa Cruz and California at the top of the fashion and beauty charts! Come in and catch your color bugs before they fly off the shelves again! We just received our second shipment and it would seem that they are in fact ‘flying’ off the shelf! Check out lovekevinmurphy.com for photos of just how popular the ‘ombre’ color technique with “Colour Bug” is becoming

The “Bug” seems to be catching down at the lounge! Here is what some of the testers are saying:

“I just love it! It’s just a cute and fun thing, I can keep in my purse!”

“It’s so amazing, the fun bit of color i needed without the commitment!”

“My daughters can use it on the weekends and was it out before school on monday!”

“It’s so easy to use, its like have a salon in my purse!”

We had so many people come in yesterday and snatch up their very own bugs that we are almost out!!

Come on down and catch your bug before they fly off the shelf!

Dont flip out bug fanatics!!! If you cant make it in time!! Come in or call in and pre-order your very own color bug from the Platinum Lounge! All pre-ordered bugs receive a 10% discount!!

Hey everyone, the Platinum Lounge wants to send you back to school in style! Head on in for an appointment then peruse through our newly expanded selection of Earrings, necklaces, purses, scarves, hats and more! Call us Today!

Want a sneak peak at Spring’s fresh looks? Platinum Lounge and Sway will have them both.

Saturday, March 19th Platinum Lounge has the pleasure of styling the hair and make-up for Sway’s Spring Fashion Show!

Fashion show will take place at Sway, across the street from Santa Cruz Cinema 9, at 8:00pm. Check out our facebook for more details!

Here are some of our favorite looks:

The new shipment of winter jewelry, handbags and accessories have arrived! Platinum Lounge is your one stop-shop for the holidays. These items make the perfect gift for your mom, sister or best friend! Take a peek at some of our new goodies!

Bangles galore! Plus, adorable clutches and earrings.

An accessory that a gal has everyday. There's nothing better than a great purse!

You know the platinum lounge always has the latest hot fashion! Well we have what you need…….Feathered Extensions!  They’re washable, blow-dryable and flat iron safe!  They’re an awesome accessory to your daily wardrobe!  Get them in ANY color!

For all the women who weren’t endowed with thick lushes lashes, Eyelash Extensions are the way!  We offer our clients a semi-permanent lash that adds that necessary  “pop” you need for all your birthday, holiday and just everyday photos! They’re light, quick, easy and beautifully natural looking!!  Les is ready for her holiday season!!

I want to give a big thanks to anyone and everyone that came out to our event a few weeks ago to sponsor Rising International.

Our event was such a success- we now have  the honor to carry Rising International products in the salon for the Holiday season!

A beautiful Kuchi necklace.

Exquisite pendants you can string on your favorite chain.

Our entire Rising International display.

Lapis nacklace and earrings along with antiqued Kuchi choker.

A show-stopping piece from true gypsy's!

The Kuchi are nomads who travel the landmine-riddled alpine routes between Pakistan and Afghanistan. The Kuchi women, known for their independent spirit and brightly colored clothes, usually only sell their exquisite jewelry after it has been worn over several generations. The jewelry, the only real measure of a family’s wealth, tinkles and clinks when the women move so that their husbands will always know where they are.

Rising International’s mission is to end world poverty by enabling women, the world’s poorest people, to participate in the global economy through Rising’s home party network.

Stop on in to the Platinum Lounge do some holiday shopping and support a great cause!

Did Barney’s have me in mind when they dreamed up this campaign? I am almost certain. Lindsey Wixson stars in a crazy cat lady story for Barneys’ new catalog (spotted at Refinery 29). Complete with darling dresses, fluffy cats and cherry pie.